Pricing & ROI
The True Cost of a Website in Johannesburg: 2025 Price Guide
Published on
What Influences Johannesburg Website Prices?
The price of a professional website in South Africa can range from R3,000 to over R500,000. For a Small to Medium Enterprise (SME) in the Johannesburg market, you should budget between R10,000 and R60,000 for a professionally developed site.
The cost is driven by three factors: the provider (DIY vs. agency), design complexity (custom vs. template), and required functionality (e-commerce, booking systems).
Cost Breakdown: Standard Packages (Once-Off Fee)
Most reputable Johannesburg providers charge a once-off fee for the build. Here are the expected ranges:
- Basic Informational Site (3-6 Pages): R3,000 - R15,000. Ideal for establishing foundational credibility.
- SME Corporate Site (6-20 Pages): R15,000 - R60,000. Includes custom elements, blogging, and lead generation setup.
- Basic E-commerce: R13,000 - R35,000 (WooCommerce/Shopify setup for <100 products).
Deconstructing the Hidden Costs (TCO)
Avoid the false economy of a low-cost quote. The true investment is the Total Cost of Ownership (TCO):
- Hosting: R100 - R1,000+ per month, essential for keeping your site online and fast.
- Maintenance: R500 - R2,000 per month, vital for security, backups, and updates.
- Content: Copywriting and photography are often excluded from the build price but are crucial for conversion.
Winning on Value: The Endpoint Media Difference
The core message in the competitive Johannesburg market has shifted from "we build websites" to "we deliver measurable ROI". Your investment must be an asset that delivers leads, not an expense that delivers excuses.
Ready to see clear, upfront pricing that guarantees performance? View our transparent packages here.
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