01
Intent-first campaign architecture
We structure campaigns by service, suburb, and urgency so high-value keywords get priority bids and landing pages.
Paid Search · CRO · Tracking
We rebuild Google Ads for Johannesburg operators in one sprint: campaign architecture, landing pages, GA4 + call tracking, and relentless optimization tied to actual lead quality.
Built for emergency services, legal, medical, home improvement, and B2B operators across Sandton, Midrand, and greater Johannesburg.
38%
Average CPA reduction within 45 days
4.3x
Return on ad spend across service verticals
28
Leads captured per week after tracking fixes
12 hrs
Response time for campaign change requests
Why Endpoint Media
We obsess over booked jobs and pipeline value. That means fixing tracking, aligning landing pages, and iterating on real sales feedback — not just tweaking bids.
01
We structure campaigns by service, suburb, and urgency so high-value keywords get priority bids and landing pages.
02
GA4, server-side events, call tracking, and CRM fields to show which suburb, keyword, and ad copy generated each deal.
03
Ad copy, assets, and landing pages are part of the sprint so ads and pages evolve in sync.
04
Dashboards focused on cost per booked job, pipeline value, and margin. Not vanity metrics.
Execution playbook
01
Audit keywords, search terms, negatives, assets, and tracking. Rebuild account structure with SKAG/SKAG-lite campaigns, add suburb modifiers, and fix conversion tracking.
02
Ship ad copy, responsive asset stacks, extensions, and dedicated landing pages with city-specific proof.
03
Weekly bid adjustments, audience layering, budget reallocation, and CRO tests tied to actual lead quality feedback.
Every sprint includes
Campaign/AdGroup rebuild with suburb + intent targeting
Ad copy + asset stacks for search and Performance Max
Dedicated landing pages with CRO best practices
GA4, server-side tracking, and call tracking numbers
Negative keyword governance & search term mining
Weekly reports focused on CPA, ROAS, and pipeline value
Full Google Ads stack
Endpoint Media combines campaign management, Performance Max, dedicated landing pages, and transparent ZAR pricing. Built for manufacturers, automotive, finance, and local service operators.
Flat-fee enterprise PPC + Next.js infrastructure
Read more →PMax, Maps, and GBP-integrated campaigns
Read more →CRO pages that lift Quality Score
Read more →Setup fees and monthly retainers
Read more →Alrode, Wadeville, and B2B lead gen
Read more →Sandton & Bedfordview wealth keywords
Read more →Emergency-intent Search + Local
Read more →Corporate and high-LTV campaigns
Read more →East Rand local partner
Read more →Industrial cluster targeting
Read more →Logistics corridor & corporate
Read more →East Rand industrial PPC
Read more →Finance & professional services
Read more →Budget planning by vertical
Read more →Why pricing model matters
Read more →Book a free audit and we will map the keywords, budgets, landing pages, and tracking fixes required to hit your targets this quarter.
Claim your Google Ads auditFAQs
Most accounts see stabilized CPAs within the first 2 weeks. We audit historical data, rebuild conversion tracking, deploy new campaign structures, and go live with at least three tested offers in 10 business days.
Yes. Every sprint includes Next.js landing pages (or CRO fixes), GA4 + server-side tracking, call tracking, and CRM hand-offs so every lead is attributed correctly.
We wire leads into Pipedrive, HubSpot, Monday, or even WhatsApp/email workflows so your team gets instant alerts with the exact keyword and ad they came from.
Most Johannesburg service businesses spend between R8k–R60k per month on Google Ads. We build plays for both emergency-response services and high-ticket B2B leads.